BEGIN A MEANINGFUL CAREER RIGHT HERE
Senior Media Manager (m/f/d)
You are passionate about working for the world’s largest consumer goods company and having an exciting career where the focus is on your continuous learning & growth? We are looking for someone with experience who can lead our digital media team and media campaigns with the mentality of a business owner, bringing our brands’ vision and strategy to life for our consumers. Together, we'll continue to build leading brand experiences and make a difference for over 100 million consumers living in Germany, Austria and Switzerland – every single day! Sounds good?
WHAT TO EXPECT
Meaningful work from Day 1: From Day 1 you’ll be given the space and opportunity to bring your experience, energy, and new perspectives to make a genuine impact right from the start.
Continuous Development: Our culture is built on a foundation of continually developing our people. At P&G, we offer a career, not just a job, and will empower you to become the best at what you do through continuous learning opportunities, a varied career path, and the opportunity to work alongside inspiring people.
Empowering Culture: You will collaborate on impactful projects within a supportive environment where the company values are always embraced and expressed, and diversity is celebrated.
YOUR ROLE
You will lead our dedicated in-house media team that will deliver best-in-class media plans, engage and delight consumers with our iconic brands, and drive business results together with our brand managers.
Have full responsibility and ownership of our brand awareness & performance campaign strategies (i-video, search, social media, programmatic, eCommerce, etc.). You’ll be the leading mind to bring innovation to the plans, staying in touch with the digital industry, and assessing consumer & competitive trends.
Lead, coach & develop a team of diverse digital media planers and specialists to jointly work the integrated media planning for a portfolio of brands across all media channels such as Digital, TV, Print, Audio, etc. Translate brand briefs into strategic media plans which drive brands’ goals/objectives.
Supervise implementation of outstanding digital plans to achieve brands’ business objectives, searching for efficiencies, and ensuring alignments between traditional and digital touchpoints.
Take full end-to-end responsibility of plan activation in each channel, with a clear focus on overall critical metrics.
Owning and managing the relationships with high-level stakeholders across P&G Brand, Media and agency teams as well as media vendors to ensure alignment to and seamless implementation of media strategies across touchpoints. You will also work hand-in-hand with the P&G Digital Lead to ensure digital excellence.
Work end-to-end with multiple P&G functions (brands, design, trial, data, consumer market knowledge, sales, etc.) and partners to deliver a consumer-centric data strategy.
Understand basic consumer data structure, business fit and flows across involved systems.
Qualifications
YOUR PROFILE
Must-Have: Mix of traditional and digital strategic planning experience and strong understanding of overall media ecosystem. Expertise in defining and evaluating media performance indicators.
Preferably experience working with Consumer-Packaged Goods’ companies.
You have completed a university degree or apprenticeship with 5 or more years of work experience in media strategy and end-to-end planning.
We value analytical thinking, accountability, independency, organized, curiosity, proactivity, growth mindset and good presentation skills.
You communicate fluently in English. German skills are a plus.
Software, Equipment and Tools:
Microsoft Office Package.
Knowledge of and ability to lead teams on using digital platforms such as ad servers, Nielsen DAR, MOAT, Facebook Campaign Planner, Google Reach Planner, etc.
Understanding of buying platforms like Google AdWords or DV360, Facebook Business Manager, Demand Side Platform, etc.
Preferable: Digital campaign execution expertise (campaign set up, optimization & reporting).
WHAT WE OFFER YOU
Responsibilities as of Day 1 – You will have total ownership of your projects from the beginning; you will create consumer-centric, data-driven strategies, identify new and innovative media opportunities, and manage outcomes that directly impact brand growth.
Head Office Location: This role is based in our Germany Head Office in Schwalbach, which is an easy 15min commute from Frankfurt city center by car or 30min with a regular train connection and free shuttle service from the station to the office. There is free on-site parking, on-site discounted Coffee bars and a restaurant as well as employee gym facility.
Flexibility: We operate a flex at work approach, with flexibility built into the role. Our media team spends 3 days of their week collaborating together in our office or at our external partners or customers. This is balanced with 2 of their days spent on focused work which most tend to do from home.
The chance to influence the future of our brands – evolving channels, competition, and customers reality makes working in a consumer goods business dynamic every single day.
A permanent employment contract with a competitive salary, yearly performance-based compensation review and a wide range of social benefits (e.g., relocation and visa support, company pension plan, Christmas and vacation bonus, stock purchasing programs, etc.).
Dynamic and respectful work environment – Our employees are at the core of everything we do. We value every individual and encourage initiatives promoting agility and work/life balance. Flexible work arrangements will be available, with the opportunity to work couple of days a week from home.
Diverse career perspectives with new job assignments every 2-3 years to gain experience in different areas of Media and with different brands.
APPLICATION
To optimally prepare for our online assessment & interviews, make sure you fully understand our application process.
CV as a separate document
Cover letter for the specific role you are applying for
Copy of Bachelor and Master (if applicable) diploma and transcript
Copy of relevant work, internship and volunteering certificates or reference letters
Please upload all documents in the "CV/Resume" field. Incomplete applications may lead to delays in the recruitment process.
DIVERSITY & INCLUSION
P&G is an equal opportunity employer, where respect, diversity, and inclusion are the cornerstones of our culture. We create a company in which all people have the same access and the same chance to learn, grow, succeed, and develop. We do not discriminate on the basis of race, religion, color, gender, sexual orientation, sexual identification, age, marital status, veteran status, disability status, or any other legally protected factor.
To ensure that everybody who is interested in joining our team has equal opportunity and ability to start that journey, we have made sure our hiring process is flexible and accessible. From the application to interviews, our team will adapt to your needs and what works best to help you show us your best. To learn more about the P&G Disability Accommodation process, click here.
Schwalbach am Taunus, Hesse, Germany Job Type: Full time Job categories: Brand Management/Marketing Req No: R000076063
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