Consumer & Market Knowledge (CMK) Student Programs
Ever wonder how P&G builds brands that millions of people love to use each day? In our CMK Student Programs, you’ll get an inside look at some our most well-known names as you help us identify new insights for our products. Market trends? You’re on it. Understanding consumers? It comes naturally to you. Start your career by helping to build the next generation of successful brands at P&G.
Who is a fit for the CMK Student Programs?
We are looking for top-tier, diverse students and others who meet eligibility requirements. A wide range of academic backgrounds are accepted.
WHAT is the Consumer Strategy Workshop?
A learning experience that focuses on what it means to drive consumer insights into business strategy on brands like Tide, Pantene, and Crest at Procter & Gamble. We are looking for top-tiered diverse students or any 2020 graduates who meet eligibility requirements. It is an excellent opportunity to interact with a diverse group of top students from across the country, as well as current CMK managers and affinity group leaders. Students chosen to participate will be our guests in Cincinnati; P&G will cover all travel and lodging expenses.
WHO are we looking for?
We seek leaders who are strong analytical thinkers and creative problem solvers. And most importantly, we want champions for our consumers – individuals who have an inherent interest in people, and intense curiosity to understand why people behave as they do… and want to drive those insights to action!
WHEN is it?
This workshop will be held July.