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Marketing Technologist

Are you a technologically savvy individual with a passion for digital marketing and eCommerce? Do you have a strategic mindset to analyze data and uncover actionable insights creating and improving brand plans and media campaigns? Do you want to innovate, deploy, and operate a best-in-class MarTech stack delivering business value for billion-dollar brands like Tide/Ariel, Pampers, Gillette, and Oral-B?

Are you a change agent equally adept at technology and marketing that can help our P&G brands engage with our consumers digitally through the tools of modern marketing?

As a Marketing Technologist you will:

Build, deploy, innovate, and operate the MarTech stack in our digital business programs. This enables our Brands or Customers (online/offline) run successful DTC (direct to consumer online platforms), CRM, eCommerce, Search and Media performance marketing programs. The role act as a critical enabler at the intersection of marketing, data, and analytics.
You will be responsible for the below mentioned areas.
    Lead the Build, Deploy, Innovate, and/or Operate the MarTech technology stack:
    • Take charge of the development, deployment, innovation, and operation of MarTech tools.
    • Work across different domains, brands, and channels to ensure effective integration and activation of architecture, technology and right set of data generated from P&G digital touchpoints such as media and e-commerce platforms.
    Deliver real-time insights and business transformation recommendations:
    • Provide actionable insights that enhance key performance metrics.
    • Inform the development of new business models and optimize digital and ecommerce operations.
    • Actively participate in the execution and scaling of processes and capabilities.
    Bridge the gap between Marketing and IT:
    • Utilize strong business acumen to facilitate communication and understanding between Marketing and IT teams, while adhering to compliance with IT policies, including cybersecurity and privacy mandates.
    • Ensure that technology solutions align with business needs.
    • Take the lead in developing and implementing new business models.
    Be a trusted leader and influencer:
    • Serve as a respected authority and practitioner of MarTech tools.
    • Collaborate across Brand teams (Senior Brand Managers and Brand Directors), other multi-functional teams and external agencies/partners to align plans, solve problems, and deliver results
    Key stack/framework for this role includes DevOps, CI/CD, Agile/Scrum, Python/PySpark, SQL, and Google Cloud Platform.

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