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Digital Experiences

Together with P&G business leaders, our IT focus is co-ownership for value acceleration. We do this by providing integrated, easy to use suites of solutions. Consumer and User centric UX design is at the core of how we enable our teams and colleagues. Our solutions span across Integrated Media Solutions, Omni Channel Consumer 360, Digital Commerce and Connected Experiences & Digital Research. Superior experiences lead consumers from awareness to engagements, conversion and repeat interactions. It is our key goal to Win Consumer Trust.

We keep compliance, accessibility and protecting consumer data and privacy as no miss targets. To achieve these goals, we prioritise our teams' and personal growth plans. Technology enabled disruption is our top how to win approach. We leverage Data, Technology, and AI to drive constructive Disruption and are working to make Architecture a Competitive Advantage. We establish Industry Best in Class Software Engineering and Product Management Practice.

Our Projects

Empower P&G’s brands with superior performing audiences and consumer understanding
The world we are in is increasingly being shaped by digital technology, with consumers increasingly shifting activities online. In this context 1st party data (generated by P&G brands and programs) can be a critical enabler to competitive advantage and value creation. Unlocking the potential of 1st party data depends on how well a company can integrate its data sources and link them to marketing activities.

This requires efforts such as adopting the right technology, a data-first mindset, combination of in-house specialized skills power and SaaS solution by more intuitive tools and reliable stewardship and governance systems for privacy and Info security. Consumer 360 is P&G’s modern solution to connect, curate and use first party data to help P&G brands provide superior omnichannel consumer experiences that create value and support business growth. It was possible by using one of top 3 clouds in industry. The skillset we embraced was comprehensive and included DevOps, Agile, Scrum, SAFe, Product Management, SRE, DAMA and leading programming languages. Consumer 360 helps brands create value by operationalizing the use of P&G’s vast amount of 1st party data through best-in-class technology for superior activation.

Our stories

Natalia Lipczynska - Senior IT Manager - Data Asset Manager

At P&G, right from the start, I have been empowered to go out of my comfort zone, take decisions and actions impacting P&G global data strategy. As of day one I have been given a broad scope of ownership and responsibilities that expanded my leadership skills. I joined P&G at the time of global digital transformation and I have been revamping IT landscape by migrating consumer data to cloud-base environment. Within 9 months I completed migration for 18 countries in EU in the standard data model. I built acceleration process of data migration, I collaborated with multiple vendors across three continents to enable timely decommission of the legacy ecosystem. On a daily basis I support all European marketing teams with the creation and execution of digital campaigns to enable precision targeting and to ensure P&G acts in line with consumer preferences and GDPR. At P&G I learn every day - through my daily job, hands-on keyboard experience and through countless number of worldclass trainings and workshops I participate in. I treat every day as an opportunity to upskill myself and be a better IT professional.
Filip Olejnik - Senior IT Manager 1st Party Data & CRM Product Owner

I have recently had my second #PGDay1 as I have returned to the company. My goal is to enable P&G brands to deliver delightful online journeys to our consumers. I make sure P&G stays ahead of the game and can communicate our products and offers to consumers in a personalized way that captures their hearts! What I love about P&G is the fact that even after a time off on another gig, when I rejoined, I could immediately connect with my peers. There is something about P&Gers that makes it easy to work with them – you can immediately trust every single person. The quality of work and the responsibilities you are accountable for are something that cannot be found anywhere else – from Day 1 I am working on things that matter, surrounded by passionate experts that love what they do! I enjoy every minute of this journey. I consider P&G to be the best place for long-term professional development and an exciting, rewarding career!
Anna Janczarska - Senior Marketing Technologist, Digital Experiences
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Ania works as a Marketing Technologist in P&G's Warsaw Office. Check out what her day-today work looks like, and why she believes P&G is a best place to work.