“One of my biggest milestones was when I saw my recommendations coming to life on Amazon’s Black Friday”
Shreya Shekhar, IT- Business Analyst, P&G UK Head Office, Weybridge
For me, P&G was always a dream place to work. At Grad School, P&G was part of every course I took – be it their organisational structure or their marketing strategy. I joined P&G a couple of years ago as a Business Analyst. My “Day 1” included the realisation that I was now in charge of delivering analytics and insights on one of the fastest growing customers, Amazon. This was a huge opportunity. But what was bigger was the confidence that my manager and the team had reposed in someone who was fresh to the organisation to handle such a role.
My role gave me the right balance between structure and creativity. I began by understanding the best practices that we had established and explored how best we could adapt them to Amazon – a partner which really demands us in an ever changing world to utilise our IT and analytical capabilities to deliver great results with them.
One of my biggest milestones was when I lead the Amazon External Prime Day Review session. The true cherry on the cake was when I saw my recommendations surrounding the promotional plans, coming to life on Amazon’s Black Friday that year.
If I were to sum up my last two years at P&G, I would say every day feels like a Day 1 – there is so much to learn, my learning curve has been exponential. I have had a spectrum of opportunities, from understanding demographic based media targeting and search word effectiveness to forecasting sales and inventory. I interact with people from different functions on a daily basis and its fascinating to see how it all comes together in sync to become and remain one of the biggest and most trusted companies in the world.